Las Vegas Mini Gran Prix is the preeminent go-kart racing track in the greater Las Vegas area. Located at Rainbow and Lake Mead, they specialize in racing, birthday parties, and arcade gaming for kids of all ages. Advertising themselves as a laid back, safe and friendly environment, they get tens of thousands of visitors each year from Las Vegas locals.
Recently they sought to expand their birthday club base by using Facebook profile information to streamline marketing and advertising efforts. After adding a social media kiosk for guests to share their experiences and birthdays with their friends online, the Las Vegas Mini Gran Prix has not only gained a crucial marketing demographic, but also a free and easy to use source of entertainment for both kids and adults.
Competition for entertainment dollars is fierce, and we were looking to gain an advantage in our social media marketing efforts. uPost Media provides us with that advantage.”
Jerry Barton – Owner, Managing Partner